NetSuite 
Sage Intacct 
QuickBooks 
Microsoft Dynamics 
ERP Integration Options 
Jira Integration – Streamline Your Workflows 
Ironclad Integration – Simplify Legal Operations 
DocuSign 
Asana 
Slack 
TravelPerk 
SSO 
American Express Card 
Silicon Valley Bank Card 
About this talk.
In this session, Subscript Co-founder and CEO, Sidharth Kakkar, will discuss net retention metrics with Airbase Controller, Kelly Hicks. Subscript is a subscription intelligence platform that helps finance teams track and comprehend subscription metrics. Early-stage companies are just beginning to gather the data they need for retention analytics, but it is never too early to set up the right processes. The session will discuss why net retention is such an important metric for decision-makers. Sidharth will walk us through the two major methods of calculating SaaS retention — Gross Revenue Retention and Net Revenue Retention — and why you need both. We’ll also look at how cohorted vs uncohorted net retention can tell two vastly different stories, and show the benefits of each one.
About the speakers.
Sidharth Kakkar
CEO and Co-founder at Subscript
Sidharth is the CEO and Co-founder of Subscript, a software company empowering finance leaders to unlock insights from their B2B SaaS metrics. Before Subscript, Sidharth grew the education company Freckle Education from $0 to $40 million in ARR — and a successful acquisition — as the company’s CEO and de-facto finance leader. Sidharth is also passionate about leading the way and building a fully distributed, asynchronous (that means no meetings!), and autonomous (that means nobody tells you what to do!) culture at Subscript.
Kelly Hicks
Global Controller at Airbase
Kelly Hicks is the Global Controller of Airbase, a platform geared towards helping companies with their spend management. Prior to Airbase, Kelly was the first accounting hire at Anaplan (NYSE: PLAN), where she scaled the global accounting function from their Series C financing through IPO, supporting over $550 million in annual revenue across more than 1,750 customers, 2,100 employees and 16 countries. Kelly is a CPA with Big Four public accounting experience. She graduated with a Masters of Accounting and Information Systems and a BS in Business Administration and Accounting from the University of Kansas.
